Reset
Governance, access, ambassadors, lighting, cleaning, and the first visible programming cadence.
2public project records
The Waco First Doctrine
Build the core that makes the rest of downtown work.
12 blocks. One historic spine. Follow the build.Read the comprehensive planActivate
Historic facades, public comfort, local-business tools, art, wayfinding, and a connected visitor experience.
2public project records
Compound
A self-sustaining core that makes surrounding downtown investment more valuable.
0public project records
Public Project Map
Four corridors. One connected core.
Austin Avenue Commercial spineFranklin Avenue Reset corridorWashington Avenue Arts and civic edge8th Street Silos gateway
Visible Work
Projects with a public measure.
Historic Core wayfinding system
Connect Austin, Franklin, Washington, and the 8th Street gateway with one legible pedestrian and visitor system.
In designOpen project recordVerified Downtown
Create a dependable public directory by tying promotional visibility to meaningful business updates.
BuildingOpen project recordDowntown programming cadence
Coordinate recurring and major programs so the Historic Core has dependable reasons to visit without watering down the events calendar.
DocumentedOpen project recordPublic comfort network
Treat shade, seating, lighting, crossings, cleanliness, and perceived safety as one connected downtown experience.
DocumentedOpen project record